Although first written mainly to an American readership, Megatrends proved to be true in anticipating major shifts for the whole world.
More than 9 Million copies were sold in 58 countries, and it was on the New York Times Bestsellers list for two years, mostly as #1. Twenty years after its publication, Christoph Keese in the Financial Times looked back:
Once a decade, sometimes more often, a book about the economy is published that becomes a bestseller immediately and changes the relationship of people to economics. His predictions were astoundingly precise – though predictions, as Mark Twain’s one-liner says, are especially difficult if they are about the future.
# 1 New York Times Bestseller